Collini Atomi di Scarpa knew from long time ago one thing: colors are never enough and for this reason in our assortment you will find (and you will always find) the widest variety of colors of fabrics, accessories and dyes.
Color is an essential element of our lives because at first glance with colors we are able to communicate who we are and our mood in a simple and almost universal way. And there is a company that turns color into its mission: we speak about Pantone, that with the homonymous Pantone Color Institute deals the world of colors.
The color of 2019 is Living Coral, a natural color that recalls that of the coral reefs and that transmits humanity and warmth.
What about the 2019 Pantone color?
In December, every year Pantone Color Institue declares which is the color of the following year. Since it is not a mathematical operation all of us are thinking about a question? Which is the reason to choose a color or another? Why, for example, the color for 2019 is Living Coral, while the one for the previous year was the Ultraviolet… or the shade for2017 was a bizarre acid green called Greenery?
Behind the decision for "the color of the year" there is a large team of 20 people, engaged for more than 9 months looking for a color or a recurring pattern in everyday life. A color that can be expressed not because its popularity or kindness, but chose for a set of themes and expectations condensed into visual communication. So, behind a small colored square with code, we have a much more complex message, which Pantone read during the year.
Living Coral Pantone: supporting environment
Living Coral is a well-defined color: although it does not have the strong and saturated traits that ideally distinguish and identify the world of social networks, living coral is a concrete shade: it is inspired by the nature and the original color of the coral reefs that are gradually bleaching due to climate change. Ultraviolet, the color of 2018 represented the union of colors opposed as red and blue, signifying cohesion of different cultures and hope for the future. The 2019 message wants to look with confidence not only to the mankind, but to the planet in which we are living, recognizing the primacy of nature and celebrating an original shade that loses its properties more and more every day because of the great climatic changes.
Living Coral code is 16-1546, but we are already perfectly certain that it will simply be called Coral because unmistakably the same as one of the most magical elements of nature. It is a sweet and harmonious color perfect for women's clothes and accessories, but also suitable for the most elegant men's clothing accessories, such as a tie, cufflinks or pocket handkerchief. But it is a color that can easily be used for casual clothing, uni-sex because it can be both sober and cute at the same time.
